Judith Lewis
Judith Lewis is search director at a west-end digital media agency which is one of Europe’s largest SEM agencies. She works across multiple large brands and countries, creating integrated strategies involving paid and natural search combined with affiliate and social media marketing.
Outside of her work, Judith is director of Seshet Consulting, which works with small businesses on their paid & natural search, social media marketing and usability. She is also one of the SEO Chicks where she blogs about SEO, SEM, social media and analytics and she writes regularly for Technology Weekly, a B2B newsletter covering news around the internet. She has been working in online marketing since 1996.
Judith has extensive experienced in performing "hands-on" SEO, indulging in everything from keyword research through to content development and linking building. She is also a dab hand at strategizing social media campaigns as well as pay-per-click (PPC) campaign creation and management. Prior to joining her current position she has worked in-house across a variety of sectors including retail/e-commerce, high tech and publishing. She currently fully embraces a white hat existence, though this was not always the case.
Her other passion besides search is high quality chocolate.